SUBSTANCE

From the E3 portfolio:

ELECTRA,
United
Arab
Emirates

EXPANDING
MARKET SHARE
AND KEY CLIENTS

„We’re pleased and proud that we are
now a meaningful part of E3.“

This will be beneficial to our clients, partners and employees, because it will mean an enormous increase in opportunities. The extraordinary expertise and experience of E3 and its unique network of live marketing solutions will enable us to increase our market share in the United Arab Emirates. This measure also helps us to work for our global clients in key markets and facilitates penetration of international segments. Our current clients will have easy access to global markets through the existing account teams.

Jean-Charles Durand,
CEO of ELECTRA

HELLO, WE ARE
ELECTRA FROM DUBAI
AND ABU DHABI

This company with its 500 employees is one
of the leading specialists in trade fairs and
events throughout the entire Middle East.

ELECTRA is a leader in the exhibition and event marketing industry. Since 1998, the company has become a leader in the field of trade fairs, corporate events and the creation of permanent brand spaces. This service provider provides and organizes integrated marketing offers – and creates spaces of experience in which people come together.

Some of the biggest brands in the world rely on ELECTRA as their expert and partner – Cartier, Mercedes, TOTAL, Alstom, Chanel, Hermes, Bulgari, Rolls Royce, Emirates Airline, Art Dubai, Dubai Design Week and 200 others.

An E3 portfolio company:
ELECTRA from Dubai

Projects/year

400

Founded: 1992
Locations: DUBAI UND ABU DHABI
Employees: 500

www.electra.com

Electra's service areas.

OUTSTANDING PRODUCTION
EXPERTISE IN PROJECTS OF
270,000+ SQUARE FEET

Excellent quality and unique concepts
with in-house production.

ELECTRA is one of the most renowned providers for the conception, planning and implementation of trade fairs and events in the Middle East. Their high degree of production expertise is one of the main reasons why the company can take pride in this prominent position: individual designs for trade fairs or events can be produced and implemented for areas of 270,000 square feet from a single source, using state-of-the-art machines for carpentry, painting and printing. This complete in-house service ensures a high degree of quality and process efficiency – and thus also client loyalty and demand.